Earlier this week, Bonobos together with Trumans NYC paired up to glam up some guys for a charity runway show.
If you’re unfamiliar with Bonobos, they are an online men’s clothing company – and they are known for “better fitting” clothes (especially pants). Trumans, on the other hand, is a “Groomers” aimed at providing an experience unlike anything available today (for more details check out below):
Truman’s Gentleman’s Groomers was created by three mainstream professional men who grew tired of going to female-centric salons in search of a worthy haircut. They wanted classic services like shaves, shoe shines, and massage at a place where the client was the most important person in the room and the service was provided without an attitude.
Their collective vision bred an entirely novel grooming experience. The Truman’s client can expect to be treated to exceptional service, complimentary beverages, and beyond all, quality care.
The event held earlier this week was to showcase Bonobos Fall/Winter 2012 line, while simultaneously running a silent auction for St. Jude’s. Each runway “model” promised to raise at least $500 for the charity, and boy did they have a great time working the runway!

